JUDGING

1. 1. For the Individual awards, only accomplishments and/or achievements from the period 01 April 2017 to 30 March 2018 will be considered for this Virtus Awards cycle. Concrete details on achievements and/or accomplishments by the NOMINEE, which highlight creativity and innovation in the following areas will be given weight:
2. 2. Retaining target demographics
3. 3. Creating new markets
4. 4. Delivering enhanced benefits to customers
5. 5. Inspiring others through their leadership
6. 6. Building mentoring relationships for next generation leaders in the industry.

   Weights will be distributed as follows:

   Criteria	Weight (%)
   Actual Accomplishments and/or Achievements	40
   Customer Orientation and Business Specific Knowledge	20
   Team Work and Interpersonal Relationships	20
   Commitment to Continuing Education	20
   TOTAL	100

7. 7. For the Corporate Award, sales and marketing campaigns launched and/or ongoing from 01 April 2017 to 30 March 2018 may be submitted.

   Weights will be distributed as follows:

   Criteria	Weight (%)
   Marketing Objectives and Content	30
   Creativity and Innovation	30
   Results / Return on Investment	30
   Presentation	10
   TOTAL	100

8. 8. The Virtus Awards 2017 Organizing Committee will screen all nominations and shortlist submissions based on those which best meet the criteria for each Awards Category.
9. 9. The Category of each submission may be subject to change during the screening phase. Contest Organizers reserve the right to re-classify an entry to a higher/lower level based on its appreciation of the accomplishment/achievement being cited and the position of the Nominee.
10. 10. All shortlisted Nominees will be submitted for evaluation by a Panel of Judges. The shortlisted Nominees may be called for an interview, where the Nominee will have the chance to further elaborate on his/her performance, as well as give the Panel of Judges the opportunity to validate/clarify points relevant to the performance. Date and place of the interview will be announced later.
11. 11. Stalwarts of the travel and tourism industry, members of the academe and thought leaders in the fields of advertising, public relations, media and digital marketing will comprise the Panel of Judges. Each Category will have its own dedicated Panel of three (3) Judges.
12. 12. Judges will evaluate each entry based on its own merit and success. Scores will then be added cumulatively to arrive at an average score. Each entry will be scored by the three (3) judges, secretly.
13. 13. All scores will be computed electronically and verified by officials of HSMA and representatives from an independent auditing firm. Final scores will not be revealed until the awarding ceremony.
14. 14. Judging of entries will be held on July 2018.